PRJ2005-Uniquely Jakarta Cultured
April 11, 2008
Jakarta actually is very amazing uniquely cultured city, but in the reality we have a negative image in the world. Now is our challenge to promote Jakarta as one of the most cultured city in the world.
Using the annually birthday celebrating festival, we explore and adapt from ‘roti buaya’ & ‘ondel-ondel’ as Jakarta forgotten culture with the new modern look to create a visual identitiy guidelines for the festival that reflect our modern & ethnic fused cultured.
Combined with the tagline “rasa jakarta asli’ that gives the unforgettable moment of real Jakarta. We create a modern, impactful, joyful, ethnic & dynamic spirit in the festival.
Wisihing for a better jakarta.
Hery-110408
